‘Attar’, ‘Ittar’ or ‘othr’ is essentially an Arabic word meaning scent. It is an essential oil derived from botanical or natural resources. Ittar is basically the natural perfume which is distilled with water. Ittars are distillates of flowers, herbs, spices, and other natural materials such as baked soil over sandalwood oil. Ittar perfumes broadly come under two categories-floral ittars and herbal ittars.
The best ittars in Delhi come from the oldest and most reputed ittar shop, Gulab Singh Johrimal which was established in 1816. They have myriad varieties of ittar at the shop which is in Chandni Chowk. In this video, the 7th generation of Gulab Singh Johrimal talks about different kinds of ittar and the importance of using ittar.